| Distribution | Direct presenceThe business's website, Google profile and Ads account. | Direct presence + portalsSpecialized portals can multiply visible positions. |
| Ownership | Assets under your controlWebsite, domain, accounts and data must go with the business. | To verify in the contractOwnership and portability are not detailed publicly. |
| Call measurement | Weberly CallsSource, conversation and need can be documented. | Client-generation orientationThe current attribution mechanisms are not detailed publicly. |
| Website built for the trade | Vertical conversion architectureEmergency, quote or appointment determines the structure. | Real vertical experienceSubstantial portfolio in construction and local services. |
| Before signing | Personalized previewYou see the homepage before committing. | Portfolio and proposalNo personalized preview of the future website was identified publicly. |
| Google Maps | RankLiftReviews, posts, profile health and simplified tracking. | Service offeredGoogle Business Profile and Maps visibility are part of the public offer. |
| Pricing and commitment | Public and month to monthNo long-term contract. | By quotePricing and general terms not published; your agreement is authoritative. |